Amanda du Plessis of Evolution Product Design, talks in this Mr Price Colab video about beaty, heritage, diversity, and how it influences her design. Evolution Product was established in 2010. They create home ware products inspired by nostalgic narratives from Southern Africa.
A quote from UNESCO ‘The Protection and enhancement of cultural and heritage diversity in our world should be actively promoted as an essential aspect of human development’ is printed on one of her cushion designs, a value that is deeply South African.
Design Indaba writes, that her luxurious designs have gained her international attention. She launched the Magic Veld, a range of cushions bearing historical prints that draw on illustrations by 17th and 18th-century explorers to Southern Africa, at Maison & Objet in Paris in 2014.
Despite her international acclaim, Du Plessis is a South African a heart. “It’s a privilege to live here, with such amazing beauty and such amazing history and such amazing culture. Imagine we were all the same culture?” ask Du Plessis.
Watch the interview below